These figures are computed from 12 years of actual monthly closing prices. Past seasonal patterns are not a guarantee of future performance. See our methodology for how this is calculated, or visit the Academy to learn how to read seasonal data responsibly.
Shopify seasonality — common questions
What is Shopify's best month historically?
Historically, November has been Shopify's strongest month, averaging +12.63% with a 82% win rate over 12 years of data. October has been the weakest at -1.37%.
Is Shopify seasonal?
Shopify shows a measurable seasonal pattern: its best and worst months differ by 14.00 percentage points on average. These figures come from 12 years of real monthly closing prices. Seasonality is a historical tendency, not a prediction.
How does Shopify historically perform in August?
Shopify is currently in August, which has historically averaged +8.59% with a 75% win rate. That has historically been a seasonally favourable window.
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