These figures are computed from 15 years of actual monthly closing prices. Past seasonal patterns are not a guarantee of future performance. See our methodology for how this is calculated, or visit the Academy to learn how to read seasonal data responsibly.
Starbucks seasonality — common questions
What is Starbucks's best month historically?
Historically, November has been Starbucks's strongest month, averaging +7.61% with a 93% win rate over 15 years of data. September has been the weakest at -0.71%.
Is Starbucks seasonal?
Starbucks shows a measurable seasonal pattern: its best and worst months differ by 8.32 percentage points on average. These figures come from 15 years of real monthly closing prices. Seasonality is a historical tendency, not a prediction.
How does Starbucks historically perform in August?
Starbucks is currently in August, which has historically averaged +2.04% with a 50% win rate. That is a historically neutral window.
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