These figures are computed from 15 years of actual monthly closing prices. Past seasonal patterns are not a guarantee of future performance. See our methodology for how this is calculated, or visit the Academy to learn how to read seasonal data responsibly.
JD Sports seasonality — common questions
What is JD Sports's best month historically?
Historically, April has been JD Sports's strongest month, averaging +8.09% with a 75% win rate over 15 years of data. March has been the weakest at -4.40%.
Is JD Sports seasonal?
JD Sports shows a measurable seasonal pattern: its best and worst months differ by 12.49 percentage points on average. These figures come from 15 years of real monthly closing prices. Seasonality is a historical tendency, not a prediction.
How does JD Sports historically perform in August?
JD Sports is currently in August, which has historically averaged +1.83% with a 63% win rate. That has historically been a seasonally favourable window.
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